

What I Do
I work across complementary areas of the digital landscape.
I can support both the day-to-day management of a project and
improvements to its content, web presence or visual presentation.
ECOMMERCE & CATALOGUE MANAGEMENT
Management and updates for online stores, products, collections, product pages, images and content, keeping catalogues organised and customer information clear.
WORDPRESS WEBSITES
Creation, maintenance and improvement of WordPress websites, focusing on structure, content and everything needed to keep them clear, functional and easy to manage.
CONTENT & SEO
Creation and optimisation of content for websites, products and digital projects, combining clarity, structure and SEO best practices to improve usability and visibility.
VISUAL DESIGN & COMMUNICATION
Graphic design for digital platforms and communication materials, including product images, visual assets, promotional pieces and other elements designed to communicate clearly and consistently.
Recent Articles
I write about ecommerce, website management, SEO, content and digital projects,
sharing practical insights, processes and lessons learned from real-world experience.
Product Publishing Checklist: 11 Things to Check (Spanish)
Website audit: 9 things I always check before starting work (Spanish)
Improve a Website Without Changing the Design: 7 Content Changes That Make a Difference (Spanish)
Projects & Work
WordPress Web Design for a Pet Cemetery: Creation and Development of the “Mi Fiel Amigo” Website
SEO Copywriting for Sensitive Businesses: A Real-Life Case Study at a Pet Cemetery
Organic Honey Logo Design: A Natural and Consistent Visual Identity for a Honey Brand
Sea: A Minimalist WordPress Blog Theme—7 Key Features of Its Clean and Functional Design
What Clients Say About My Work
Get new articles on digital projects
I share practical articles on ecommerce, websites,
content, SEO, organisation and digital work.
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